Shoppable® DTC Lite^TM

Empowering existing websites with a lightweight embeddable ecommerce solution. Enable ecommerce without the inventory, fulfillment, or expensive overhead.

 

Finally, there is a way to add a Shoppable® experience to your website that allows you to focus on content and marketing. Let Shoppable® and our premier retail partners handle the heavy lifting of ecommerce feeds, order processing, PCI-Compliance, fulfillment, and shopper support.  

Shoppable® DTC Lite™ offers you "Buy” buttons and a multiple-retailer checkout process that is easily embedded into your website and allows you to brand the entire user journey.  

Shoppable's patented Universal Checkout technology automatically optimizes the cart based on availability, price, and shipping rates to ensure a frictionless checkout.  This reduces the clicks to purchase, increases conversion, and captures first-party data. You’ll also increase engagement by providing instant gratification when your visitors are inspired to make a purchase.

 

 

When the product is offered by multiple merchants, shoppers are given the option to select their preferred merchant. The order is, then, processed and shipped by our merchant partner.

Shopping is quick and seamless for your visitors. And, hassle-free for you.  

Your 1st party order data is collected through Shoppable's secure order API.  Additionally, you can track shopper behavior via your dashboard.  This is your resource for valuable consumer behavior insights and analytics that can be used to create even more compelling online content and ecommerce experiences.

 

Available Features:

• Real-time campaign tracking
• Brand-prioritized shopping experience increasing basket size of your branded goods
• Fulfillment through your preferred retailers or an option for a "hybrid solution" which includes both your direct-to-consumer shop as well as your retail channels in a streamlined path to purchase
• Secure Order Data API
• GDPR-Compliant Marketing Opt-in
• Product Bundling
  
• Ability to use with Google Product Listing Ads
• TikTok Commerce Ads Catalog Feed
• TV Commerce
• Shoppable® Video
• 1 Click to cart for ads
• Substitution Assistance to Help "save oders"
• Shopper Support to assist your consumers with their orders and related needs

(Features vary based on license level.)

 

 

Hybrid ecommerce: Direct-to-Consumer (D2C) and Shoppable® DTC Lite^TM

• Shopper builds their basket on your website

• Then at the cart, you offer your shoppers the choice of which merchant to buy from

• Combine your traditional d2c experience and shop in a streamlined multi-retailer checkout for all your preferred retailer channels

• This can create a lift in sales including sales sent to retailers which can be more financially attractive for brands than DTC alone